Why Architects Need a Brand Designer in Experiential Design
Doug Forbes Doug Forbes

Why Architects Need a Brand Designer in Experiential Design

In the world of architecture and interior design, functionality and aesthetics are key. But is that enough to make a space truly connect with its audience? Brand designers bring an additional layer—one that transforms spaces into immersive experiences, resonating on a personal level. This collaboration can take your projects from well-designed to unforgettable.

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The Brutal Truth About Your Brand: 10 Hard Pills to Swallow
Doug Forbes Doug Forbes

The Brutal Truth About Your Brand: 10 Hard Pills to Swallow

Unlock the secrets to powerful branding with our top 10 essentials. Dive into strategies that emphasize core values, audience understanding, and emotional connections, ensuring your brand not only stands out but becomes a market leader. No fluff, just actionable insights for real impact.

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The Cult of Ugly: Why Bad Design is Good Business
Doug Forbes Doug Forbes

The Cult of Ugly: Why Bad Design is Good Business

Dive into "The Cult of the Ugly," where we explore how 'bad' design like brutalism, Comic Sans, and information overload isn't just surviving—it's thriving. Discover why breaking the mold and embracing imperfection can be the best business move. Redefine beauty and success in design with us.

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Architect’s Geometry of Branding
Doug Forbes Doug Forbes

Architect’s Geometry of Branding

Discover HIARKI DESIGN Co.'s unique approach to blending architecture and branding. We align your architectural ethos with your brand identity, creating cohesive stories through design. Our collaboration transforms spaces into powerful brand experiences, reflecting your innovation and vision.

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Whispers of Change: Designer's Journey from Corporate to Conscious
Doug Forbes Doug Forbes

Whispers of Change: Designer's Journey from Corporate to Conscious

Delve into 'Whispers of Change,' a narrative on designers' pivotal shift from corporate to conscious creation. Witness how design's role evolves in a scrutinized digital age, embracing truth, sustainability, and ethical aesthetics to inspire societal change. Join the silent revolution redefining design's purpose and impact.

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Targeting in Branding: The Razor's Edge Between Genius and Madness
Doug Forbes Doug Forbes

Targeting in Branding: The Razor's Edge Between Genius and Madness

In today’s branding battlefield, the strategy to "Brand for All" falls short. Explore why targeting a niche isn't just smart, it's crucial for survival, and how bold brands like Harley-Davidson succeed by whispering to the souls of the few, not shouting into the void of the many.

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The Unseen Path: How I Found My Future After Print's Finale
Doug Forbes Doug Forbes

The Unseen Path: How I Found My Future After Print's Finale

Adapting to the relentless advance of AI and digital innovation, my personal transition from the print industry's decline to a thriving future in experiential design embodies the essence of resilience and adaptability. This story of transformation, from grappling with loss to discovering profound passion, highlights the vital need to embrace change for growth and innovation. #embraceChange #FutureOfDesign

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The Power of Identifying Pain Points in Business Strategy
Doug Forbes Doug Forbes

The Power of Identifying Pain Points in Business Strategy

Business challenges are ever-evolving, identifying and understanding the 'Pain Point' is crucial. Learn how HDC's unique approach in Strategy Design, Brand Design, and Visual Design transforms these challenges into opportunities for growth and innovation.

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Craft designs that tell your unique story, not just decorate.
Doug Forbes Doug Forbes

Craft designs that tell your unique story, not just decorate.

Explore how HDC champions the art of strategic design, blending aesthetics with a strong narrative to elevate your business. Discover our unique approach in crafting designs that resonate with your core vision and strategy, transcending traditional methods for a lasting impact in a dynamic market.

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Carving Your Path: The Journey of Personal Innovation in Design

Carving Your Path: The Journey of Personal Innovation in Design

In the vast landscape of design, personal innovation is a journey from working under others to carving your own path. Dive into the transformative process of understanding challenges, visualizing innovations, and making a unique mark in the design world.

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